ManagementWinning Reputations: How to Be Your Own Spin Doctor
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Item 1 of 1
SKU 9780333963654Publishing Ref 9780333963654
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Winning Reputations: How to Be Your Own Spin Doctor
Printed Book
SR 371
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SR22Per Month/24 months
SKU 9780333963654Publishing Ref 9780333963654
Author:Genasi, Chris
Date of Publication: 2002
Book classification:Business & Management,English Books,English Books,
No. of pages:212 Pages
Format:Paperback
This book is printed on demand and is non-refundable after purchase
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About this Product
This book provides practical advice from the Chief Executive of one of the biggest PR firms in the world on how to manage your personal PR. Explaining how to develop your career, promote your business or carry out campaigns for change he focuses upon reputation as the key to world class individuals, companies and great brands. Including many compelling examples and cases the book includes a toolkit and practical plans for doing this for yourself.