How to Negotiate Effectively, 3rd Revised edition--------------------------------------------------How to Negotiate Effectively provides tips, tools and techniquesfor getting it right. It explores and advises on every aspect of thenegotiation process, including: tactics and counter-measures, handlingdeadlock, making concessions, enhancing your authority and gettingthe best deal. This new edition also contains material on identifyingtrue decision makers, and how to spot buying signals in negotiations.An essential step-by-step guide, How to Negotiate Effectively willhelp anyone achieve a balanced 'win-win' outcome every time.--------------------------------------------------Author Biography: David Oliver is Managing Director of Insight Marketing,and also Associate Director of the Marketing Guild. He writes regularlyfor the press and runs seminars around the world on negotiation, professionalselling skills and practical marketing.