Business & ManagementValues-based Service for Sustainable Business: Lessons from IKEA
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SKU 9780415620390Publishing Ref 9780415620390
Routledge
Values-based Service for Sustainable Business: Lessons from IKEA
Printed Book
SR 358
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SR21Per Month/24 months
SKU 9780415620390Publishing Ref 9780415620390
Author:Edvardsson, Bo
Date of Publication: 2011
Book classification:Business & Management,English Books
No. of pages:142 Pages
Format:Paperback
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About this Product
This is the first book on the role of values in developing and managing service companies, emphasizing sustainable business. The authors examine the role of values in forming a service culture which creates customer value.