Business & ManagementUnderstanding and Profiting from Intellectual Property : Strategies across Borders
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Item 1 of 1
SKU 9781349336241Publishing Ref 9781349336241
Palgrave Macmillan
Understanding and Profiting from Intellectual Property : Strategies across Borders
Printed Book
SR 497
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SR30Per Month/24 months
SKU 9781349336241Publishing Ref 9781349336241
Author:Yang, D.
Date of Publication: 2012
Book classification:Business & Management,English Books
No. of pages:340 Pages
Format:Paperback
This book is printed on demand and is non-refundable after purchase
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About this Product
A new look at the strategic and managerial issues surrounding intellectual property (IP) and international commercialization in the international market. An updated version which provides practitioners and analysts with guidelines and an action framework on how to benefit from IP.