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Item 1 of 1
PBooks
Tested advertising methods
SR 87
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This book is printed on demand and is non-refundable after purchase
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SR87
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About this Product
A legend in advertising for more than 60 years, John Capless classic work has been updated to retain all of the candid analysis and invaluable award-winning ideas from the original while bringing it up to date on the many changes in the field.
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