Security Relationship Management: Leveraging Marketing Concepts to Advance a Cybersecurity Program

Printed Book
SR 315
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Sold as: EACH
SR19Per Month/24 months
Author:Parrish, Lee
Date of Publication: 2025
Book classification:Computer & Technology,English Books,
No. of pages:122 Pages
Format:Paperback

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About this Product

Aligning security with business goals is vital for managing risks without harm. This book shows CISOs how to use marketing concepts-like segmentation and SRM-to customise messaging, build relationships, and enhance business alignment. Discover strategies to optimise cybersecurity.

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Specifications

SKU9781032981840
Manufacturer Number9781032981840
year published2025
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