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Item 1 of 1
Item 1 of 1
Psychology Press
Psycholinguistic Phenomena in Marketing Communications
SR 358
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SR21Per Month/24 months
This book is printed on demand and is non-refundable after purchase
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About this Product
<em>Psycholinguistic Phenomena in Marketing Communications</em> is the first book to address the growing research in the field of consumer behavior concerning psycholinguistics and the applications of psycholinguistic theory to advertising and marketing communications.
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