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Item 1 of 1
Item 1 of 1
Palgrave Macmillan
Places : Identity
Image and Reputation
SR 259
Inclusive of VAT
SR15Per Month/24 months
This book is printed on demand and is non-refundable after purchase
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Printed Book
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SR259
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About this Product
Place branding is happening. A new field of practice and study is in existence and whatever we choose to call it there can no longer be any doubt that it is with us. This collection of intuitive and well-reserached articles examines how places and regions see themselves, and how they reflect this in their branding.
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