Pictorial Metaphor in Advertising

Printed Book
SR 320
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SR19Per Month/24 months
Author:Forceville, Charles
Date of Publication: 1998
Book classification:Learning Languages,English Books
No. of pages:244 Pages
Format:Paperback

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About this Product

Charles Forceville provides us with a method of detecting the metaphors which exist within pictures, particularly in advertising.
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Specifications

SKU9780415186766
Manufacturer Number9780415186766
year published1998
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