Owning Game-Changing Subcategories : Uncommon Growth in the Digital Age

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Author:Aaker, David
Date of Publication: 2020
Book classification:Business & Management,English Books,
No. of pages:204 Pages
Format:Paperback

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About this Product

<i>Owning Game-Changing Subcategories</i> is about creating organizational growth in the digital age by creating and owning game-changing subcategories fueled by digital.
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Specifications

SKU9781642798906
Manufacturer Number9781642798906
year published2020
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