Business & ManagementNetworked Consumers : Dynamics of Interactive Consumers in Structured Environments
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Item 1 of 1
SKU 9781349327416Publishing Ref 9781349327416
Palgrave Macmillan
Networked Consumers : Dynamics of Interactive Consumers in Structured Environments
Printed Book
SR 324
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SR19Per Month/24 months
SKU 9781349327416Publishing Ref 9781349327416
Author:Silver, Steven
Date of Publication: 2012
Book classification:Business & Management,English Books
No. of pages:204 Pages
Format:Paperback
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About this Product
Personal consumption accounts for two thirds of GDP, yet recent economic events have emphasised our limited ability to translate consumption patterns into policy. Steven Silver analyses this understudied area, exploring the network memberships that emerge from our everyday lives, and the consumption patterns these create.