Models for Innovation Diffusion

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Author:Mahajan, Vijay
Date of Publication: 1985
Book classification:Education,English Books,
No. of pages:88 Pages
Format:Paperback

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About this Product

Presents a powerful set of techniques for investigating the temporal diffusion process of any innovation. In addition, this volume outlines several widely used diffusion models and suggests their appropriate applications.
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Specifications

SKU9780803921368
Manufacturer Number9780803921368
year published1985
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