Marketing the e-Business

Printed Book
SR 415
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SR25Per Month/24 months
Author:Dennis, Charles
Date of Publication: 2002
Book classification:Business & Management,English Books
No. of pages:368 Pages
Format:Paperback

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About this Product

This useful text unpicks the challenges of e-Marketing for many types of business. It uses topical case studies and accompanying web material to provide an up-to-date study of effective marketing strategies.
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Specifications

SKU9780415256018
Manufacturer Number9780415256018
year published2002
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