Starting a Business for Dummies

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Author:Colin Barrow
Date of Publication: 2011
Book classification:Business & Management,English Books,
No. of pages:416 Pages
Format:Paperback

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About this Product

Starting a Business For Dummies, 3rd ed of UK ed--------------------------------------------------A best-selling guide from British business start-up expert Colin Barrowcovering everything budding entrepreneurs need to know to get theirbusiness up and running. Whether you are just starting out, planninga new venture, setting up at home or extending a current business online,this book is all you need to succeed. In addition to straightforwardadvice on all the business basics, this new and improved third editionwill include fresh content covering the fundamental changes in theUK economy, up-to-date tax and VAT advice, guidance on finance andfunding in the new era of British banking and setting up online tohelp readers make the move from employee to successful entrepreneur.Starting a Business For Dummies, 3rd Edition features new and updatedcontent on: * Finding funding and business support in challenging times* Trimming costs, increasing margins and budgeting for beginners *Setting-up a home based business * Starting-up online, or creatingan online presence for an existing business * Spotting financial cyclesand preparing for economic ups and downs * Using the latest technologyefficiently and profitably * Entering new markets, finding new products,diversification, forming partnerships and going global--------------------------------------------------Author Biography: Colin Barrow was, until recently, Head of the EnterpriseGroup at Cranfield School of Management, where he taught entrepreneurshipon the MBA and other programmes. He is also a visiting professor atbusiness schools in the US, Asia, France, and Austria. His books onentrepreneurship and small business have been translated into twentylanguages including Russian and Chinese. He worked with Microsoft toincorporate the business planning model used in his teaching programmesinto the software program, Microsoft Business Planner. He is a regularcontributor to newspapers, periodicals and academic journals such asthe Financial Times, The Guardian, Management Today, and the InternationalSmall Business Journal. Thousands of students have passed through Colin'sstart-up and business growth programmes, going on to run successfuland thriving enterprises, and raising millions in new capital. He ison the board of several small businesses, is a University AcademicGovernor, and has served on the boards of public companies, venturecapital funds, and on Government Task Forces.
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Specifications

SKU377275
Manufacturer Number9.78E+12
series namefor Dummies
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