Essentials of Pricing Analytics: Tools and Implementation with Excel

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Author:Haugom, Erik
Date of Publication: 2026
Book classification:Business & Management,English Books,
No. of pages:302 Pages
Format:Paperback

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About this Product

This book is a comprehensive introduction to pricing as a tactical business function and a practical toolbox for implementing solutions to diverse pricing challenges. It is ideal for advanced undergraduate, MBA, and postgraduate students of pricing strategy, entrepreneurship, marketing strategy, and operations, as well as practitioners.

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Specifications

SKU9781032989778
Manufacturer Number9781032989778
year published2026
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