Creating Value through International Strategy

Printed Book
SR 475
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Author:AriƱo, A.
Date of Publication: 2004
Book classification:Business & Management,English Books
No. of pages:288 Pages
Format:Paperback

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About this Product

Everyday, more and more companies embark on international business. Through a collection of articles by leading scholars in International Business this book answers fundamental questions such as: How do companies create value through global strategy? What are the sources of value creation? How do companies organize themselves and manage the process of international expansion? How does location specificity matter in this process? Creating Value through International Strategy will be of interest to academics and professionals in international business and management.
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Specifications

SKU9781349517343
Manufacturer Number9781349517343
year published2004
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