Velocity not Speed

This book is about defining organisational purpose, deciding rules of behaviour, and, most importantly, taking decisive action to achieve the desired results.

My work revisits and updates time-tested principles of solid business management - a potent business purpose, effective strategic thinking, a proactive culture - to show that any organisation can implement the meaningful, enduring, and pervasive change that is crucial to its survival. These concepts have been around for decades; my goal is to explain their rationale and benefits, and the actions needed to implement them in your organisation. My hope is that readers will be able to use these concepts to create cycles of positive change within their organisations by creating an environment in which people can make decisions, and a positive dynamic culture can flourish.

This book focuses on business organisations. However, it is relevant for any organisation, including charities, non-governmental organisations, and high-performance sports entities, and settings where a group of people set out to achieve a desired outcome.