HOW TO CREATE A SUCCESSFUL BUSINESS PLAN

"This is a valuable book and is essential for any entrepreneur and manager. This book is also highly recommended for students of Entrepreneurship programs. The authors of the book bring their rich experience both from the academic world and from the business sector and thus their insights on the business plan writing process are priceless."

Dr Gil Avnimelech
Ono Academic College, Israel

"This book is a comprehensive and authoritative companion and guide for anyone responsible for formulating, analyzing or evaluating a sound business plan. How to Create a Successful Business Plan is a most welcome newcomer to the world of entrepreneurship, business analysis and planning. It is systematic, thorough, and practical. An impressive achievement and highly recommended."

Professor Leon Mann AO
Director Research Leadership Program
University of Melbourne

How can all the nuts and bolts of a business be analyzed effectively in one comprehensive model and translated into a business plan? At various points in the life of a business, entrepreneurs will need to take stock of their ideas and plans and reformulate them in business and financial terms. How to Create a Successful Business Plan is about dynamic planning for businesses and provides a structured approach to business planning that focuses on the main components of the business model, while addressing key issues often raised by investors and potential business partners. It gives the company order and structure and helps managers optimize team integration and resources. The book provides a framework in which professionals from a broad range of backgrounds can work together on a successful business plan. Readers will find that the business model is discussed in depth, yet in accessible and easily understood terms.