Design Process Improvement : A review of current practice

Demand for this book will come from business leaders who want to understand the role of design management as a driver for commercial success; design managers who want to improve their company design procedures; designers who want to know how to design more efficiently and researchers who want to explore the field of design process improvement. The key benefit of reading this book is the evidence of a clear academic response to a broad range of industry sectors needs. The authors have both academic and industry backgrounds, providing a unique combination of views on design process improvement.