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Towards Intellectual Property Rights Management : Back-office and Front-office Perspectives

Printed Book
SR 238
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Author:Modic, Dolores
Date of Publication: 2019
Book classification:Business & Management,English Books,
No. of pages:198 Pages
Format:Paperback

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About this Product

This book provides insights into the intellectual property rights (IPR) managerial practices of key IPR executives from a range of multinational companies, including major research and development firms. It identifies gaps in IPR management and considers the Tabular Application Development (TAD) methodology IPR process optimisation model. The authors adopt an interdisciplinary approach, providing a conceptual framework derived from practice and enriched with theoretical insights, and offering organisational recommendations. In taking into account both Back and Front office processes, Towards Intellectual Property Rights Management will help businesses navigate the maze of IPR and maximise the value they get from innovation.

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Specifications

SKU9783319887012
Manufacturer Number9783319887012
year published2019
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