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The Undermining of Beliefs in the Autonomy and Rationality of Consumers

Printed Book
SR 285
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SR17Per Month/24 months
Author:OShaughnessy, John
Date of Publication: 2019
Book classification:Business & Management,English Books
No. of pages:154 Pages
Format:Paperback

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About this Product

This book examines modern consumption, focusing on concepts of autonomy and rationality. The authors adopt a moderating perspective, reviewing and critiquing attacks on these concepts in order to work towards a more nuanced view of the consumer.

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Specifications

SKU9781138986411
Manufacturer Number9781138986411
year published2019
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