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The Psychology of the Asian Consumer

Printed Book
SR 410
Inclusive of VAT
Sold as: EACH
SR24Per Month/24 months
Author:Schmitt, Bernd
Date of Publication: 2014
Book classification:Business & Management,English Books
No. of pages:176 Pages
Format:Paperback

This book is printed on demand and is non-refundable after purchase

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About this Product

The Psychology of the Asian Consumer book highlights how consumer psychology can contribute to an understanding of Asian consumer behavior and is especially timely in light of todays global economy and its focus on the Pacific Rim.

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Specifications

SKU9780765646477
Manufacturer Number9780765646477
year published2014
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