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The Power of Digital Identity: Winning Customer Trust and Transforming Experience

Printed Book
SR 74
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Sold as: EACH
Author:Soni, Rakesh
Date of Publication: 2025
Book classification:Business & Management,English Books,
No. of pages:236 Pages
Format:Paperback

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About this Product

Consumer trust-its the holy grail for every corporation in todays cybersecurity-focused world. As a C-suite executive, youre caught in a balancing act between the consumers experience, privacy, and security.

Which one are you letting fall through the cracks?

Its an easy decision to prioritize the consumer experience when driving revenue. Consumer trust, however, is just as important to your overall business strategy.

In The Power of Digital Identity, Rakesh Soni shows you how to master all three objectives by focusing on your companys digital identity. He provides you with the tools and framework you need to ask the right questions, build your consumer digital identity strategy, and implement the strategy for growth and efficiency in your organization. By building a contactless consumer experience and winning the consumers trust, you will increase revenue and secure your companys long-term competitive position in the marketplace.

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Specifications

SKU9781544546254
Manufacturer Number9781544546254
year published2025
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