Jarir Logo

The impact of a companys internal resources on innovation

Printed Book
SR 199
Inclusive of VAT
Sold as: EACH
Author:ZOUARI, Soufien
Date of Publication: 2025
Book classification:Business & Management,English Books,
No. of pages:52 Pages
Format:Paperback

This book is printed on demand and is non-refundable after purchase

Available Formats :

Printed Book

It will be sent to your address

SR199
Incl. VAT

Choose your delivery preference

Or

About this Product

The aim of our work is to attempt to explain the relationships between knowledge-based resources, market orientation, learning orientation and innovation performance. Data were collected through a survey of 135 Tunisian companies operating in a variety of industries across the country. We used a principal component analysis for each concept and then performed a hierarchical regression analysis to achieve our objective. Our empirical study was able to provide assertions about the existing relationship between these variables. The results indicate that knowledge-based resources, learning orientation and market orientation have a significant effect on innovation performance. However, knowledge-based resources mediated the relationship between learning orientation and innovation performance in the Tunisian case.
Show more

Specifications

SKU9786208587345
Manufacturer Number9786208587345
year published2025
Show more

Report an issue with this product.

Customer Reviews