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The Idea Writers : Copywriting in a New Media and Marketing Era

Printed Book
SR 173
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Sold as: EACH
Author:Iezzi, T.
Date of Publication: 2010
Book classification:Business & Management,English Books,English Books,
No. of pages:224 Pages
Format:Paperback

This book is printed on demand and is non-refundable after purchase

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Printed Book

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SR173
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About this Product

The Idea Writers guides both new and experienced copywriters through the process of creating compelling messages that sell. It shows readers what its like to work in the fast-paced world of an agency while providing practical adviceplusdetails oncreatingaward-winning multimedia ad campaigns.
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Specifications

SKU9780230613881
Manufacturer Number9780230613881
year published2010
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