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Strategic Marketing of Higher Education in Africa

Printed Book
SR 272
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SR16Per Month/24 months
Author:Mogaji, Emmanuel
Date of Publication: 2021
Book classification:Business & Management,English Books
No. of pages:276 Pages
Format:Paperback

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About this Product

Strategic Marketing of Higher Education in Africa explores higher education marketing themes along the lines of understanding higher education markets, university branding and international marketing strategies, digital marketing and student choice-making.

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Specifications

SKU9781032175591
Manufacturer Number9781032175591
year published2021
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