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SMACing the Bank: How to Use Social Media

MobilityAnalytics and Cloud Technologies to Transform the Business Processes of Banks and the Banking Exp

Printed Book
SR 272
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SR16Per Month/24 months
Author:Raghunathan, Balaji
Date of Publication: 2020
Book classification:Business & Management,English Books,
No. of pages:346 Pages
Format:Paperback

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About this Product

This book provides a comprehensive practitioners view of how SMAC (social, mobile, analytics, and cloud)technologies are impacting the entire banking "eco-system" as well as the key stakeholders, namely customers, employees and partners. The book also covers SMAC + aspects like AI, Machine Learning, chatbots, and RPA (Robotic Process Automation

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Specifications

SKU9780367657536
Manufacturer Number9780367657536
year published2020
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