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Gabler Verlag
New Online Retailing : Innovation and Transformation
SR 346
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SR21Per Month/24 months
This book is printed on demand and is non-refundable after purchase
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About this Product
The authors describe in detail what makes todays online retailing different and provide 8 central success factors for the new generation of Internet sales. Based on internationally recognized best practices, it becomes obvious what makes online retailers successful. The authors pull together "lessons learned" from the last 10 years, and give readers a tour of the future of online selling.
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