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Native Advertising: Advertorial Disruption in the 21st-Century News Feed

Printed Book
SR 147
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Sold as: EACH
Author:Lynch, Lisa
Date of Publication: 2021
Book classification:Education,English Books,
No. of pages:138 Pages
Format:Paperback

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About this Product

Native Advertising explores the rapid rise of native advertising in US and European news organizations, considering the consequences of this form of content for news producers, news audiences, and the quality of public discourse.

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Specifications

SKU9781032178691
Manufacturer Number9781032178691
year published2021
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