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Motoring the Future : VW and Toyota Vying for Pole Position

Printed Book
SR 199
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Sold as: EACH
Author:Wimmer, Engelbert
Date of Publication: 2011
Book classification:Business & Management,English Books
No. of pages:288 Pages
Format:Paperback

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About this Product

The crisis in the auto industry has resulted in a race between Volkswagen, as challenger, and Toyota, as tattered global market leader. Whether it is theGerman or theJapanese firm that takes pole position, the winner will change the balance of power in the automotive industry and lead the way to the automobiles of the future.
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Specifications

SKU9781349335244
Manufacturer Number9781349335244
year published2011
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