More Heart

More Heart, Less Hustle: Ethical Sales for Your Online Business

If sales feel awkward or uncomfortable, youre not alone. But without sales, theres no business. The good news? You dont need pushy tactics, awkward scripts, or strategies that dont feel like you.

This book is for online service-based business owners who want a different way that feels natural, ethical, and aligned with how they work. Inside, youll learn:

• How to shift your mindset and build confidence in selling
• The sales fundamentals that actually matter (and what to ignore)
• How to frame your sales calls with the Authentic Sales Conversation Roadmap
• How to attract and convert clients through messaging and conversations
• The no-ick way of connecting with potential clients in the DMs

Selling isnt about being slick. Its about making it easy for the right people to say yes. This book will show you how to do that - without the hustle, without the hype, and without losing yourself in the process.

People need to read this because sales is all around us but the human-centric approach is often overlooked. Richard Moore, Founder - Art of Sell

With 3 decades of sales experience under her belt, what Suman Randhawa doesnt know about sales isnt worth knowing. Suzy Ashworth, Sunday Times Bestselling Author of Infinite Receiving

This book is a game-changer for anyone who wants to sell more than ever before - but in a way thats true to yourself. Andrew and Pete, Founders of Atomic