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  1. Media Management Matters: Challenges and Opportunities for Bridging Theory and Practice
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Item 1 of 1

Media Management Matters: Challenges and Opportunities for Bridging Theory and Practice

Printed Book
SR 255
Inclusive of VAT
Sold as: EACH
SR15Per Month/24 months
Author:Rohn, Ulrike
Date of Publication: 2020
Book classification:Business & Management,English Books,English Books,
No. of pages:282 Pages
Format:Paperback

This book is printed on demand and is non-refundable after purchase

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Printed Book

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About this Product

This edited volume explores media management as engaged scholarship, bridging theory and practice and discussing collaboration between academia, policymakers, and the media industry. Covering topics such as business models in digital news and small-market sustainability, it encourages actionable knowledge for industry decision makers.

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Specifications

SKU9780367211004
Manufacturer Number9780367211004
year published2020
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