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Mastering Innovation in China : Insights from History on Chinas Journey towards Innovation

Printed Book
SR 367
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SR22Per Month/24 months
Author:Thraen, Joachim Jan
Date of Publication: 2016
Book classification:Business & Management,English Books,English Books,
No. of pages:192 Pages
Format:Paperback

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Printed Book

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SR367
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About this Product

Joachim Jan Thraen uses insights from history to provide a fresh perspective on Chinas potential transition towards a global innovation leader. He applies historical evidence from countries like the United States, Germany, and Japan in the 19th and 20th century and builds on results from four case studies to reveal key strategies that firms can utilize to leverage China as a global hub of innovation. Chinas large market, strong manufacturing networks, increasing R&D capabilities, and a government strongly supporting innovation provide unique opportunities for new forms of innovation driven by efficiency, rapid commercialization, and large volumes. Managers that understand Chinas innovation trajectory and adjust innovation strategies accordingly will achieve greater success in mastering innovation in China as a foundation for global competitiveness.
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Specifications

SKU9783658145552
Manufacturer Number9783658145552
year published2016
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