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Marketing to the 90s Generation : Global Data on Society

Consumptionand Identity

Printed Book
SR 238
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SR14Per Month/24 months
Author:Parment, A.
Date of Publication: 2015
Book classification:Business & Management,English Books
No. of pages:208 Pages
Format:Paperback

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About this Product

Marketing to the 90s Generation is based on original research conducted by sociologists and psychologists on generational cohorts, how they come about, what defines them and what it means to society, its institutions and companies.
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Specifications

SKU9781349495603
Manufacturer Number9781349495603
year published2015
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