Business & ManagementMarketing to the 90s Generation : Global Data on Society, Consumption, and Identity
Item 1 of 1
Item 1 of 1
SKU 9781349495603Publishing Ref 9781349495603
Palgrave Macmillan
Marketing to the 90s Generation : Global Data on Society
Consumptionand Identity
Printed Book
SR 238
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Sold as: EACH
SR14Per Month/24 months
SKU 9781349495603Publishing Ref 9781349495603
Author:Parment, A.
Date of Publication: 2015
Book classification:Business & Management,English Books
No. of pages:208 Pages
Format:Paperback
This book is printed on demand and is non-refundable after purchase
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About this Product
Marketing to the 90s Generation is based on original research conducted by sociologists and psychologists on generational cohorts, how they come about, what defines them and what it means to society, its institutions and companies.