Business & ManagementHybridization of MNE Subsidiaries : The Automotive Sector in India
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SKU 9781349302420Publishing Ref 9781349302420
Palgrave Macmillan
Hybridization of MNE Subsidiaries : The Automotive Sector in India
Printed Book
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SKU 9781349302420Publishing Ref 9781349302420
Author:Becker-Ritterspach, F.
Date of Publication: 2008
Book classification:Business & Management,English Books
No. of pages:320 Pages
Format:Paperback
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About this Product
MNEs setting up subsidiaries in emerging markets face the ongoing question to what extent they can transfer their home-grown or global organizational models. This book looks at how the cross-border transfer of production models in MNEs is related to strategic choices of firms and different kinds of contextual differences between countries.