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Harnessing Digital Disruption: How Companies Win with Design Thinking

Agileand Lean Startup

Printed Book
SR 212
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SR12Per Month/24 months
Author:Dennis, Pascal
Date of Publication: 2020
Book classification:Business & Management,English Books
No. of pages:236 Pages
Format:Paperback

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About this Product

Our world has changed, probably for good. Until now, the shift from brick-and-mortar to the smartphone has been about service, cost, and convenience. Now, its also a matter of public health. How do we win this uncertain new game? How do we prosper in a digital world?

In a cool, readable style Harnessing Digital Disruption: How Companies Win with Design Thinking, Agile, and Lean Startup tells the story of a major multi-national organization facing digital disruption and looming irrelevance. In a compelling novel format, the book demonstrates how to harness the power of digital technology, methods and thinking on the path to revival and prosperity. It illustrates the situations, characters, and blockers youll likely face as you progress through your journey.

The setting is Singapore and the heady world of international banking, but the prescription, methods and lessons apply equally to manufacturers, utilities, hospitals, insurers, and government agencies. You will learn how to:


- Develop your Digital Transformation strategy and Innovation Portfolio
- Reform customer journeys, launch new digital offerings, and validate new beta businesses
- Develop senior leader digital literacy, and understanding of growth leadership
- De-risk your journey using a proven overall approach based on proven principles
- Cultivate a network of pragmatic entrepreneurs practicing a structured scalable innovation process

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Specifications

SKU9781138323209
Manufacturer Number9781138323209
year published2020
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