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Football and Management : Comparisons between Sport and Enterprise

Printed Book
SR 518
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SR31Per Month/24 months
Author:Soderman, S.
Date of Publication: 2012
Book classification:Business & Management,English Books
No. of pages:304 Pages
Format:Paperback

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About this Product

What happens off the football pitch? This volume mixes storytelling with theoretical and conceptual reasoning to analyse marketing, product, product development and management, as well as (in football terms), the atmosphere, match, training and club management.
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Specifications

SKU9781349351503
Manufacturer Number9781349351503
year published2012
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