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Entrepreneurship as Strategy: Competing on the Entrepreneurial Edge

Printed Book
SR 453
Inclusive of VAT
Sold as: EACH
SR27Per Month/24 months
Author:Meyer, G. Dale
Date of Publication: 2000
Book classification:Business & Management,English Books,English Books,
No. of pages:168 Pages
Format:Paperback

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About this Product

The creation of innovative products and services by entrepreneurs is often cited as one of the key strengths of the current American economy. Academics and executives alike are beginning to recognize the advantages of innovation and real-time experimentation over traditional strategic planning processes. Large firms find they need to create strategies that are entrepreneurial, and emerging firms are recognizing the importance of a continuing emphasis on entrepreneurship in their long-term strategic vision.

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Specifications

SKU9780761915805
Manufacturer Number9780761915805
year published2000
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