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  1. Digital Disruption in Marketing and Communications: A Strategic and Organizational Approach
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Digital Disruption in Marketing and Communications: A Strategic and Organizational Approach

Printed Book
SR 285
Inclusive of VAT
Sold as: EACH
SR17Per Month/24 months
Author:Magnotta, Edoardo
Date of Publication: 2021
Book classification:Business & Management,English Books
No. of pages:246 Pages
Format:Paperback

This book is printed on demand and is non-refundable after purchase

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Printed Book

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About this Product

Digital Disruption in Marketing and Communications sets out the evolution of marketing and communication both in strategic and organizational terms. The book provides an analysis of the main frameworks and how their operational applications support the change of business practices.

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Specifications

SKU9781032087917
Manufacturer Number9781032087917
year published2021
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