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GRIN Verlag
Business Plan and Analysis of Nest (Googles Smart Home Company)
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Examination Thesis from the year 2016 in the subject Business economics - Business Management, Corporate Governance, grade: 1,0, language: English, abstract: An analysis of NestLabs Inc., Googles Smart Home company, and their current business situation is conducted. Internal and external influences are considered. A SWOT Analysis is done and leads in the end to a strategy proposal which NEST should follow in order to improve business in the future.
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