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Auerbach Publications
Business Intelligence and Big Data: Drivers of Organizational Success
SR 479
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SR29Per Month/24 months
This book is printed on demand and is non-refundable after purchase
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About this Product
The book provides a theoretically and empirically grounded discussion how to design and use business intelligence (BI) and Big Data (BD) to benefit organizations. It examines the conceptualization of BI and BD, applications of BI and BD, BI and BD maturity, and factors of BI- and BD-based success, as well as presents an application framework.
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