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Routledge
Books
Bytes and Business: The Promise of Digital Publishing
SR 367
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SR22Per Month/24 months
This book is printed on demand and is non-refundable after purchase
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About this Product
In this readable, informative account, Books Bytes and Business uses book publishing to study challenge and change in the knowledge-based industries. Currently experiencing fierce levels of competition, extreme financial pressures and threatened by technology-induced obsolescence, the industry is used to analyse the vulnerability of traditional business models and the emergence of new opportunities and an exciting future.
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