Jarir Logo

Accountable Marketing: Linking marketing actions to financial performance

Printed Book
SR 427
Inclusive of VAT
Sold as: EACH
SR25Per Month/24 months
Author:Stewart, David W
Date of Publication: 2016
Book classification:Business & Management,English Books
No. of pages:300 Pages
Format:Paperback

This book is printed on demand and is non-refundable after purchase

Available Formats :

Printed Book

It will be sent to your address

SR427
Incl. VAT

Choose your delivery preference

Or

About this Product

Accountable Marketing is designed to be the definitive volume on the emerging role of accountability and performance metrics in marketing. Sponsored and developed by the Marketing Accountability Standards Board (MASB), it provides a multi-disciplinary, international perspective on this topic of critical importance.

Show more

Specifications

SKU9780765647078
Manufacturer Number9780765647078
year published2016
Show more

Report an issue with this product.

Customer Reviews