A Handbook of Corporate Communication and Public Relations
Printed Book
SR 358
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SKU 9780415648271Publishing Ref 9780415648271
Author:Oliver, Sandra
Date of Publication: 2012
Book classification:Business & Management,English Books
No. of pages:482 Pages
Format:Paperback
This book is printed on demand and is non-refundable after purchase
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About this Product
A bold addition to existing literature, this book provides an excellent overview of corporate communication. Taking a refreshing interdisciplinary approach, it is an essential reference, offering in-depth analysis and contemporary case studies.