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The New Strategic Brand Management

5th Edition - Advanced Insights and Strategic Thinking

The New Strategic Brand Management

5th Edition - Advanced Insights and Strategic Thinking

Printed Book
Sold as: Each
Split into 4 payments of QR 29.75 /month (with service charges included) Read More
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Author: Jean Noel Kapferer
Date of Publication: 2012
Book classification: Business & Management,
No. of pages: 512 Pages
Format: Paperback
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