ادارة التسويق والمبيعات

The International Dictionary of Marketing

All About Market Timing،2nd Edition

All About Short Selling

Customer Relationship Management،2nd Edition - The Foundation of Contemporary Marketing Strategy

Globals,Locals, and Creoles

Luxury and Fashion Marketing: The Global Perspective

Decoding Customer Value at the Bottom of the Pyramid: An Urban India Marketing Perspective

In Search for the Soul of International Business

Branding Post-Communist Nations: Marketizing National Identities in the "New" Europe

The Globalization of Advertising: Agencies,Cities and Spaces of Creativity

Nation Branding in Europe

Islam,Marketing and Consumption: Critical Perspectives on the Intersections