مكتبة جرير

Digital Entrepreneurship and the Sharing Economy

كتاب مطبوع
264ر.س.
شامل ضريبة القيمة المضافة
وحدة البيع: EACH
16ر.س.شهرياً/24 شهر
المؤلف:Vinogradov, Evgueni
تاريخ النشر: 2023
تصنيف الكتاب:الادارة والأعمال,الكتب الانجليزية,الكتب الانجليزية,
عدد الصفحات:240 Pages
الصيغة:غلاف ورقي
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264ر.س.
شامل الضريبة

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أو

عن المنتج

The digital and increasingly digitised world is shaped by the interplay of new technological opportunities and ubiquitous societal trends. Both lead to drastic changes facing artificial intelligence (AI), cryptocurrencies and block-chain technologies, internet of things, technology-based surveillance, and other disruptive innovations. These developments facilitate the rise of the sharing economy and open for a variety of new entrepreneurial opportunities that businesses can take up. The novel entrepreneurial opportunities, however, imply a paradigmatic shift in the understanding of entrepreneurship.

This book combines digital entrepreneurship with the sharing economy. It presents cutting-edge research for scholars and practitioners interested in either one of the topics - digital entrepreneurship or sharing economy - or their connection. The book addresses three major ways to become entrepreneurial in the sharing economy: digital entrepreneurship through creating novel sharing-economy platforms; technology entrepreneurship through the exploitation of sharing-economy platforms; and business model innovation or business model change influenced by the sharing economy. The book also highlights governance questions on digital entrepreneurship in the sharing economy, which are highly relevant for businesses, the economy, and society.

The book will be of interested to researchers, academics, and students in the field of business and entrepreneurship, with a special focus on digital entrepreneurship.

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المواصفات

رقم الصنف9781032038148
رقم المصنع9781032038148
تاريخ النشر2023
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