Business Plans That Work: A Guide for Small Business, 2nd Revisededition--------------------------------------------------Turn your great idea into BIG PROFITS with a powerful, persuasive businessplan! With any endeavor, good planning is the key to good results-especiallyin the launch of a new business or product. Business Plans That Workgives you an easy-to-follow template for conceptualizing, writing,focusing, and revising a business plan that converts your businessidea into financial profit. A virtual blueprint for entrepreneurialsuccess, this new edition of the popular entrepreneur's guide providesall the tools you need to communicate the value of your idea to investorsand attract key talent, and create a plan you can turn to throughoutthe entire process of starting and running a business. You'll learnhow to: Determine what to include in each plan, why, and for whom Securethe capital you need to get the project off the ground Assess opportunitiesand risks involved in your project Avoid common pitfalls that costmoney, time, and effort With Business Plans That Work, you have everythingyou need to create winning strategies for development, sales, marketing,operations, distribution, and everything else successful ventures arefounded on.--------------------------------------------------Author Biography: Andrew Zacharakis is the John H. Muller, Jr., Chairin Entrepreneurship at Babson College and director of the Babson CollegeEntrepreneurship Research Conference. Stephen Spinelli is the founderof Jiffy Lube International and president of Philadelphia University.Jeffry A. Timmons, D.B.A., was the Franklin W. Olin DistinguishedProfessor of Entrepreneurship at Babson College and author of the Inc.top ten book New Venture Creation.