Heart of Change--------------------------------------------------Moving beyond the process of change Why is change so hard? Becausein order to make any transformation successful, you must change morethan just the structure and operations of an organization--you need" to change people's ""behavior."" And that is never easy. ""The Heart"" of Change"" is your guide to helping people think and ""feel"" differently"in order to meet your shared goals. According to bestselling authorand renowned leadership expert John Kotter and coauthor Dan Cohen,this focus on connecting with people's emotions is what will sparkthe behavior change and actions that lead to success. Now freshly designed," ""The Heart of Change"" is the engaging and essential complement to Kotter's"" worldwide bestseller ""Leading Change."" Building off of Kotter's"revolutionary eight-step process, this book vividly illustrates howlarge-scale change can work. With real-life stories of people in organizations,the authors show how teams and individuals get motivated and activatedto overcome obstacles to change--and produce spectacular results. Kotterand Cohen argue that change initiatives often fail because leadersrely too exclusively on data and analysis to get buy-in from theirteams instead of creatively showing or doing something that appealsto their emotions and inspires them to spring into action. They callthis the see-feel-change dynamic, and it is crucial for the successof any true organizational transformation. Refreshingly clear and" eminently practical, ""The Heart of Change"" is required reading for"anyone facing the challenges inherent in leading change.--------------------------------------------------Author Biography: John P. Kotter is internationally regarded as theforemost authority on the topics of leadership and change. His is thepremier voice on how the best organizations achieve successful transformations.Kotter is the Konosuke Matsushita Professor of Leadership, Emeritus,at Harvard Business School and is cofounder of Kotter International,a leadership organization that helps Global 5000 company leaders acceleratethe implementation of their most critical strategies and lead changein a complex, fast-moving business environment. John Kotter has authoredeighteen books, twelve of them bestsellers. His works have been printedin over 150 foreign-language editions. Dan S. Cohen is the CEOof Stuart Advisory Services Group and a retired partner of DeloitteConsulting LLP. He focuses on large-scale organizational transformationand strategic change, and has over thirty-five years of experienceconsulting to and working in industry. During his fifteen years atDeloitte, Cohen developed the firm's first Global Change Leadershipmethodology and was the lead architect in the design of Deloitte'sStrategic Change methodology. In addition to his consulting work, Cohenhas lectured on organizational behavior at Ohio State University, MiamiUniversity, the University of Detroit, and Southern Methodist University.